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Sunday, May 15, 2011
BEAST's Guerilla Style in “Rainy Days” Release is a Big Hit to B2UTIES
Beast made a surprise move earlier today by releasing a track from their comeback album, “Fiction and Fact“, and Cube Entertainment revealed that the track “Rainy Days” has been receiving an explosive response ever since.
Credit for the song’s booming success is going to its ability to touch all of the right emotions as rain continues to fall all over Korea.
The song hasn’t had any promotions before or after its release, and the release itself was done in a very discrete, guerrilla-like manner. Members dropped subtle hints to their fans about the song’s impending release, such as Junhyung’s tweet on May 11th, which read, “What kind of song is perfect to listen to on days that rain?”
Fans immediately sensed that something was up and later met with a pleasant surprise when the song was revealed. As if indirectly responding to Junhyung’s question, the song immediately ranked at the top of the charts.
Yoseob tweeted in response, “I’m bursting with energy thanks to all of the love the song is receiving. I’m rehearsing hard because of it.” Kikwang added, “We’ve worked hard preparing for it, so I hope a lot of people listen to the song.”
The song is not only a perfect fit for the rainy season, but it also features subtle details like the coughing of rapper Junhyung and the light tapping of the rain. Those intricate details help pull it all together, making the track into one stunning emotional ballad.
Fans commented, “If just one of the songs is this good, how good must the title track be?”, “It has BEAST’s characteristic color, it fits so well with them”, and “The melody is addictive, I listen to it even when it’s not raining.”
CREDITS: ALLKPOP; JUNHYUNG TWITTER; YOSEOB TWITTER; KIKWANG TWITTER; CUBE ENTERTAINMENT